Category Archives: Article

Mobile App powered by L'Oreal Paris

Don’t Let Mobile Pass You By

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IAN THIEL – November 11, 2014 Today’s consumers engage with their favorite brands through multiple touch points, ranging from social media, email and mobile. Smart marketers have embraced this cross-platform, cross-device ecosystem to uncover the growth levers that are integral to the success of their businesses. But many are hesitant…

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Image Metrics receives Develop Award

Develop Awards 2014: IM Tech WINS!

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JAMES BATCHELOR 20 companies take home prizes from this year’s awards ceremony Games development stars from around the UK and Europe descended upon Brighton tonight to honour the winners of this year’s Develop Industry Excellence Awards. More than 175 companies attended the event – the biggest attendance yet for these…

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Makeup Genius Best New App

Makeup Genius: Best New App on iTunes

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June 25, 2014 Forget everything you know about the makeup apps you’ve seen before… L’Oréal Paris introduces the 1st virtual makeup tester. Try makeup looks and products on yourself and see them move with you in real time. This exclusive technology from major Hollywood studios has never been seen before…

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